Pricing breakdown
Last verified 2026-05-08. Mindbody changes prices without notice; the numbers below are the public list prices on the dates linked at the bottom of this section.
Kuee
- Starter: $39/mo or $390/yr — 1–2 位技师, all AI features included
- Team: $69/mo or $690/yr — 3–5 位技师
- Growth: $99/mo or $990/yr — 6–9 位技师
- Business: $129/mo or $1,290/yr — 10–20 位技师
- Extra location: +$49/mo per store on the Team plan (price scales with the extra store's seat tier: $29/$49/$79/$99)
- SMS pay-as-you-go at $0.025/msg (no free allowance)
- Month-to-month, cancel any month
Booker
- Starter: $139/mo
- Accelerate: $289/mo
- Ultimate: $469/mo
- Ultimate Plus: $599/mo
- Most tiers require a sales call; payment processing fees and add-ons are billed separately.
Sources: thesalonbusiness.com Booker review, SelectHub Booker pricing
Feature-by-feature comparison
| Capability | Kuee | Booker |
|---|---|---|
| Starting price | $39/mo (Starter) | $139/mo (Starter) |
| Ownership / parent | Independent — built 2025 on modern stack | Owned by Mindbody since 2018; shares roadmap and infrastructure |
| Product age | Built 2025 (modern UI, mobile-first) | Founded 2007; UI shows its age |
| AI features included | AI phone, AI scheduling, AI marketing on every plan | AI tools concentrated in Ultimate+ tiers |
| Payment processor | Stripe Terminal (industry-standard) | Mindbody Payments (often required) |
| Native UI languages | English, Chinese, Korean, Vietnamese | English with regional variants |
| Multi-location | +$49/mo per extra store on Team | Per-location surcharge varies by tier; quoted by sales |
| Customer marketplace | Branded booking page only | Inherits Mindbody marketplace exposure |
| Pricing transparency | Listed on website | Tier prices public; add-ons quoted by sales |
| Contract | Month-to-month | Annual contract typical |
| Best fit | Independent spas and clinics (1-20 locations) | Spa and salon chains comfortable with the Mindbody ecosystem |
When to choose which
Choose Kuee if
- You want a modern UI built in the last 12-18 months, not a 2007-era platform on maintenance mode.
- You want AI features bundled, not gated to Ultimate Plus at $599/mo.
- You prefer Stripe Terminal's open ecosystem over Mindbody Payments.
- You want month-to-month billing.
- You operate 3+ locations and pricing transparency matters.
Stay with Booker if
- You already use Mindbody and want a tighter sister product on the same backend.
- You depend on the Mindbody marketplace inherited by Booker.
- Your business has been on Booker for years and migration cost is the bigger factor.
Frequently asked questions
Is Booker the same as Mindbody?
Booker has been owned by Mindbody since 2018 and shares its pricing tiers, payment processor (Mindbody Payments), and parts of its roadmap. The brands are positioned at slightly different segments — Booker leans more spa/salon, Mindbody leans more fitness/wellness — but the underlying ecosystem is the same.
Why is Booker pricing so similar to Mindbody?
Because they are the same company. Booker Starter ($139) is positioned just below Mindbody Starter ($159); the higher tiers are within $30 of each other. Both share the Mindbody Payments processor, marketplace, and integrations stack.
How much do I save by switching to Kuee?
For a single-location spa: Booker Starter is $139/mo, Kuee Starter is $39/mo — a substantial saving plus AI features Booker locks behind Ultimate ($469). For a 5-location chain: Booker would run $700+/mo on Starter; Kuee Team plus 4 extra stores is $265/mo.
Can I migrate from Booker to Kuee?
Yes. Customer profiles, services, and packages import via CSV. Appointment history can be backfilled by the Kuee onboarding team. Mindbody Payments data stays in your Booker account.
What about Booker's class series and series-pass tooling?
Booker inherits Mindbody's deep class-series management, refined over 20+ years. Kuee handles class series via the Package Management module — works for most spa, massage, and clinic use cases but is not as deep as Booker for high-volume yoga/pilates studios.
Ready to see Kuee for yourself?
Set up your store in minutes — no sales call required, month-to-month billing.