Kuee vs Square Appointments: an alternative built for spas
Prices checked May 8, 2026 · first published May 8, 2026Square Appointments is a general booking tool tied to Square payments: free for solo professionals, then $49 or $149 per location a month. It suits businesses already on Square. Kuee is built for massage, spa and wellness stores, with packages, memberships, intake forms, rooms and the AI receptionist on every plan, priced by therapist count at $39–129 a month.
| At a glance | Kuee | Square Appointments |
|---|---|---|
| Plan price | $39–129/mo | Free, then $49–149/mo per location |
| AI receptionist | On every plan | Not built in |
| Card payments | Free rate comparison | Square processing |
| Built for | Massage, spa, wellness | Any appointment business |
Which one fits your store
Kuee fits if…
- You sell packages of sessions and memberships and track them every day.
- You want the AI receptionist without adding another app.
- You want treatment rooms, intake forms and member prices in the same system.
- You run several stores and want each priced by its team size.
Square Appointments fits if…
- You already use Square for retail or restaurant sales and want one back office.
- You work alone and the free plan covers what you need.
- Your business isn’t a spa: barbers, tutors, pet grooming.
Pricing breakdown
Public list prices. Card processing and phone usage are shown separately because they depend on your volume.
Sources: Square Appointments Pricing (official) · GlossGenius Square Appointments pricing breakdown. Square Appointments prices checked May 8, 2026.
Feature by feature
| Feature | Kuee | Square Appointments |
|---|---|---|
| Built for | KueeMassage, spa and wellness stores, 1–20 therapists | Square AppointmentsAny appointment business: barbers, tutors, fitness, services |
| Starting price | Kuee$39/mo (Starter, 1–2 therapists), every feature | Square Appointments$0/mo Free; $49/mo Plus per location |
| Staff pricing | KueeOwner and front-desk logins are free; the plan follows therapist count | Square AppointmentsPriced per location by plan |
| More locations | KueeEach extra store $29–99/mo, priced by its team size | Square Appointments$49–149/mo per location |
| Card payments | KueeFiserv CardPointe or Stripe; interchange-plus pricing on Fiserv, plus a free rate comparison | Square AppointmentsSquare processing, required |
| AI receptionist | KueeOn every plan; a $10/mo base comms fee covers the phone number, 30 AI call minutes and 100 text segments, with optional AI call packs from $18/mo, in the caller's language | Square AppointmentsNot built in; third-party apps in the Square App Marketplace |
| Spa tools | KueePackages of sessions, memberships with member prices, intake forms with signatures, treatment rooms | Square AppointmentsGeneral scheduling tools |
| Retail and POS | KueeCheckout for services, add-ons, retail items, packages and gift cards | Square AppointmentsFull Square POS for retail and restaurants |
| Contract | KueeMonth-to-month; cancel any month | Square AppointmentsMonthly |
Switching from Square Appointments
- 1Export from Square AppointmentsDownload your client list from Square Appointments as a CSV file.
- 2We import itSend us the file. We load your clients into Kuee and check the result with you.
- 3Go liveSet up services, rooms and your booking page with us, in your language.
Frequently asked questions
Is Square Appointments really free?
The Free plan is for solo professionals, and you pay Square’s processing fee on every payment. Plus ($49) and Premium ($149) are charged per location each month.
Can I keep using Square payments with Kuee?
No. Card payments run on Fiserv CardPointe or Stripe. With Fiserv you get interchange-plus pricing, and we offer a free rate comparison: send us your current processing statement and we'll show you a side-by-side quote. That includes your Square rate.
Does Kuee replace Square POS?
For a spa, yes: checkout covers services, add-ons, retail items, packages and gift cards. If you also run a retail shop or a restaurant, Square is stronger there.
Can I move my clients from Square Appointments?
Yes. Export your client list from Square as a CSV file and send it to us; we import it into Kuee for you. You then set up your services, packages and team in Kuee, and we help with that too. Payment history stays in your Square account.
How do packages work in Kuee?
A package is a set number of sessions of one service with an expiry date. Staff sell it at checkout, each visit uses one session, and the client can see how many are left.
Put Kuee Brain to work.
Your first month is free. We'll set it up with you, in your language, and test Kuee Brain on your real menu.
Phone and messaging usage may be billed separately.